Sales Development Representative

Using their manufacturing industry expertise, this person will execute substantial activities related to business development, sales, and relationship management to grow enrollment in workforce training programs and apprenticeships within the advanced manufacturing sector. This includes comprehensive business development through the identification, cultivation, and conversion of manufacturing companies into training and apprenticeship partnerships with the College.

EDUCATION

• Bachelor's Degree in Business Administration, Marketing, Manufacturing, Workforce Development (WD), or related field. Required

EXPERIENCE

• Two (2) - Three (3) years of Sales experience in manufacturing, workforce development, or related field. Required
• Experience in manufacturing industry operations or workforce development Required
• Experience with Customer relationship management (CRM) systems and sales management tools Preferred
• Experience in technical or vocational education sales Preferred
• Experience with apprenticeship programs Preferred

ABILITIES AND SKILLS

• Proven track record of meeting or exceeding sales targets. Required
• Strong understanding of manufacturing operations and workforce challenges. Required
• Superior written and oral communication skills. Required
• Excellence in consultative selling and relationship building. Required
• Ability to work effectively with educational institutions as well as government agencies. Required
• Ability to build consensus among partners and facilitate program activities. Required
• Commitment to customer service, results orientation, teamwork and collaboration. Required
• Proficient in CRM systems and sales management tools. Required
• Ability to prepare and deliver presentations to a variety of audiences. Required
• Functional ability with computers and requisite software packages used in the office, e.g., Word, Excel, Access, etc. Required
• Effective project management skills. Required
• Ability to understand and articulate technical training concepts. Required
• Ability to be responsive in a dynamic environment with emerging opportunities. Required
• Ability to interact successfully as a team member. Required
• Must possess a valid driver's license. Required
• Evidence of creative and analytical skills and entrepreneurial initiatives. Required
• Ability to develop methods and procedures to achieve short and long-term objectives responsive to changing conditions and emerging opportunities. Required
• Demonstrated skills in assessing training needs and designing, developing, delivering, marketing, and evaluating training programs and training plans. Required
• Ability to work with diverse groups of people and to establish a positive rapport. Required
• Ability to travel regularly within the service area. Required
• Knowledge of and experience in marketing and promotion. Preferred
• Knowledge of automated manufacturing processes and business/industrial operations. Preferred
• Demonstrated competence with training assessments and training plans. Preferred
• Knowledge of the K-12 environment including requirements for graduation and student pathway initiatives. Preferred

 

Develop and maintain strong working relationships with clients to address training and project needs

Develop and execute strategic sales plans to identify, qualify, and convert manufacturing companies into training program participants and apprenticeship partners.

Conduct proactive outreach to manufacturing companies through cold calling, email campaigns, networking events, and industry conferences.

Build and maintain a robust pipeline of potential manufacturing clients using CRM systems and sales management tools.

Perform needs assessments with manufacturing companies to understand their workforce development challenges and opportunities.

Present and promote the College's comprehensive training solutions, including both standardized and customized programs.

Collaborate with Workforce Development staff to develop tailored training proposals and pricing strategies for potential clients.

Serve as the primary point of contact for manufacturing prospects throughout the sales cycle, from initial outreach to program enrollment.

Consult on an ongoing basis with Corporate Relations, Career Services, and other offices/persons with assigned company contact responsibility on behalf of the College to coordinate and maximize efforts.

Coordinate with other WD staff for ongoing support of clients as necessary.

Track and report on sales activities, pipeline development, and conversion metrics.

Represent Workforce Development and the College in the community, at manufacturing industry events, trade shows, and professional organizations.

Maintain current knowledge of manufacturing industry trends, workforce challenges, and training best practices.

Develop and maintain strong relationships with manufacturing industry associations and economic development organizations.

Assist in the development of marketing materials and sales presentations targeted to manufacturing audiences.

Negotiate program terms, pricing, and contracts with manufacturing clients.

Prepare and deliver presentations to manufacturing executives and decision-makers.

Promote the mission and services of WD and the College through presentations, service on committees, and participation in meetings with various agencies.

Assist in the strategic planning process and execute the objectives of WD.

Prepare financial, statistical, and other activity reports and projections as requested by the supervisor.

None

Based on minimum education and experience qualifications the yearly salary range is $70,000 - $80,000.

This is not a complete itemization of all facets of this position. This job description is not an employment agreement or contract. The College has the exclusive right to alter this job description at any time without prior notice.

Penn College is committed to equal opportunity and the diversity of its workforce.

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